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Low rates, contract concessions and value-addedinitiatives give planners the winning hand

By Karen Brost

Photo courtesy of Las Vegas News Bureau/LVCVA

It’s no secret that Las Vegas has been the eye of the storm that has devastated the U.S. meeting industry over the past year, primarily because of its inaccurate, unfair association by the national news media with “extravagance.” But ironically, for planners still willing to book the destination, an unprecedented opportunity exists to get a deal - and exceptional value - that will probably never be seen again when the economy and the meetings market recover.

“It’s important that planners know that our rates are fantastic and there are a lot of value-adds to everything that is being booked right now,” says Mitch Hirschman, director of sales and marketing for the AAA Four Diamond, 525-room JW Marriott Las Vegas Resort & Spa. “We are negotiating much, much more in the customer’s favor. They have more of a chance to meet their own budget needs while still exceeding their attendees’ expectations.” Continue reading ‘Las Vegas offers once-in-a-lifetime deals’